Book Launch
WordPress, Elementor Pro, Figma, WooCommerce
I designed and developed a bold campaign website to introduce a new novel, engage early readers, and support product pre-bookings. Using client-provided campaign assets, including moodboards and visual cues, I designed multiple layout concepts in Figma for client review and selection, leading to a final direction that informed a cohesive digital style system with consistent typography, color palettes, and imagery.
The site was built with Elementor Pro and WooCommerce, featuring dedicated sections for the book’s storyline, a pre-bookable shop, and an updates hub to sustain audience excitement. To extend campaign visibility, I designed newsletters in Canva, ensuring a seamless visual identity across platforms.
The final result is a scalable, mobile-first, and accessible website that not only conveys the novel’s identity but also builds anticipation ahead of launch, creating a strong foundation for future campaigns.
Photography
WordPress, Elementor, Figma, Photoshop
For Clickz Photography, I created a sleek, cinematic website to establish the brand as a premium photography studio. Collaborating closely with the client, I focused on simplifying navigation while letting imagery take center stage. I edited and optimized high-resolution photos using Photoshop to maintain quality and performance, then developed a dark, minimal layout in Elementor to create a cinematic, immersive gallery experience.
The website clearly communicates services and pricing, helping potential clients quickly understand offerings while reinforcing the brand’s expertise. Designed with a mobile-first approach and strong accessibility standards, the final site positions Clickz as a professional, growth-ready photography brand with a polished, high-impact online presence.
Jewelry Launch
Shopify, Figma, Canva
I collaborated with a luxury jewelry brand to design and launch a Shopify store focused on simplicity and ease of navigation. Based on the client’s direction to create a quick, intuitive shopping experience, I developed a clean, mobile-first layout that makes products easy to browse and purchase.
Using client-provided imagery, I customized Shopify templates, optimized layouts for usability and performance, and ensured a smooth checkout flow. The result is a streamlined store that reflects the brand’s premium positioning while providing a solid foundation for future collections and campaigns.
Restaurant Landing Page
html, css, javascript
I hand-coded a lightweight, single-page website for a small takeaway restaurant, focusing on simplicity, performance, and a clean user experience. Designed as a minimal MVP, the site introduces the brand, highlights a limited starter menu, and provides essential contact and location details, ensuring customers can easily access the restaurant’s offerings.
The landing page was fully designed and built from scratch using HTML, CSS, and JavaScript, resulting in a fast-loading, mobile-first experience. Its modular structure makes it easy to expand in the future with features like online ordering, a full menu, and promotional campaigns as the business scales.
This custom-built solution provides a polished, professional digital presence while laying the groundwork for future growth and market adaptation.
Jewelry Launch Page
html, css, javascript
I designed and developed a fully custom launch site to announce a new silver jewelry collection as an extension of an established 18k gold-plated brand. Hand-coded from scratch using HTML, CSS, and JavaScript, the site was built to generate anticipation ahead of launch while seamlessly aligning with the existing store’s branding.
Lightweight, fully responsive, and performance-optimized, this teaser site serves as a brand statement and hype-building platform, laying the groundwork for a smooth transition to a full e-commerce experience once the silver collection officially launches.